▪ Possess strong knowledge of the loan product which includes auto loan, hire purchase, home
loan, construction loan, education loan, personal loan and SMEs loan etc.
▪ Innovative in creating the right loan product to target potential and existing customers.
▪ Facilitate the development and enhancement of the suite of loan products and present to the
product committee.
▪ Having the capability to create the loan product SOP, SLA and workflow process.
▪ Have successfully launched innovative loan products for the bank.
▪ Able to coordinate with Credit, Wholesales, Retail, Operation and Compliance department on the
launch of the new product.
▪ Able to study and analyze the competitors’ loan product and promotion.
▪ Able to react to the changing market conditions and conduct necessary review of our product
suite.
▪ Able to work closely with marketing colleagues to better position and promote our loan products in
the market.
▪ Supporting our marketing and business development strategies as well as initiatives with
emphasis on new business acquisition, customer retention and competitive pricing strategy.
▪ Working closely with our sales and distribution channel staff to increase the sales opportunity.
▪ Provide necessary product knowledge and workflow process training with respective sales and
distribution channels staff and necessary parties.
▪ To develop key performance metrics of loan and allocation of target to respective department. To
monitor and track the sales traction of the various loan product and conduct monthly sales review
meeting with respective business stakeholders.
▪ Preparing the loan performance report for senior management to review on monthly basis.
